Why you need to hire an agency for SEO

digital marketing

Launching your own small business has never been easier. Every year, we see millions of new businesses being launched thanks to simple-to-use online tools and streamlined application processes. This allows virtually anyone to start up a business to start selling products and services. In fact, Oberlo recorded a staggering 4.4 million new business applications in…

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How to tell if your digital marketing agency is delivering!

5 Ways to Improve Your Digital Marketing Strategy

A report commissioned by the Interactive Advertising Bureau found that during COVID, digital ad spending increased by over 12 percent. And it is expected to rise to over $455 billion this year. With high dollars set aside in company budgets, you’ll want to ensure you are getting a good return-on-investment (ROI) from your digital marketing agency. Here…

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Why Ranking High in SERPs Is Not as Important as Good SEO

Why Ranking High in SERPs Is Not as Important as Good SEO

Let’s take a look at just how a digital marketing strategy might conduct this sort of SEO work. Fighting for the overly competitive keywords If you have ever attempted to get a good spot in SERPs for the most competitive keywords you may know just what an un-winnable uphill battle feels like. They are too…

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SEO Feedback from John Mueller of Google

In a recent interview, John Mueller, a webmaster trends analyst, gave some feedback on SEO or search engine optimization. For those attempting to get there web content ranking on Google’s front page, this feedback may prove to be invaluable. Page Ranking by Query When asked about page ranking and the factors that play a part…

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5 Things Business Owners Need to Know about Local SEO

5 Things Business Owners Need to Know about Local SEO

When you think of SEO, chances are good that you think of things like page content optimization for industry-related keywords, or perhaps even image alt tag optimization. Those are certainly part of the equation, but for local business owners, there’s more to know. Local SEO has become incredibly important to master, and many business owners…

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Do I Need to Use Instagram for Marketing My Business?

instagram-marketing

With the ongoing evolution of content marketing and social media knowing what platforms to market on is very important. Businesses should always be looking for new ways to engage their customers and attract new ones. Social media is the best way to do that. However, some platforms are more user friendly than others. Instagram, for…

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Top Tips to Succeed with Adwords

Never underestimate the power of Adwords. Adwords allow you to get your campaigns in front of a huge potential audience via Google. The search engine giant takes up 33% of global digital ad revenue. Which means that there are a ton of advertisers out there who know exactly what to do when it comes to…

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3 Content Planning Tips to Make Life a Lot Easier

You probably already know that SEO and content marketing aren’t one-time efforts. To get more traffic and more conversions, you need to continuously improve your search engine optimization, and that means you need relevant, interesting content that will put you on the radar for both Google and your customers. That’s where good content planning can…

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