What is AI, and how does it help with Digital Marketing?

Artificial intelligence(AI), Chatbot Chat With Ai Artificial Intelligence. Man Using Technology.

Since the release of ChatGPT back in March of 2023, many AI platforms have been released. With it becoming more intelligent every day, many industries worldwide are beginning to use it to help automate processes and shave time off work that might take much longer if it was completed manually. Digital marketing is an industry…

Read More

Omnichannel Marketing

Omnichannel Marketing, Technology Of Online Retail Business Approach

Welcome to the marketing world, where buzzwords are as common as hashtags on a Twitter feed. Today, we unveil Omnichannel Marketing; yes, it may sound sinister, but it is your ally in digital marketing! Strap yourself in as we dive headlong into this rabbit hole of omnichannel marketing! The ABC of Omnichannel Marketing So, what…

Read More

SEO Tips For New Businesses

SEO tips for new businesses

When starting a new business, putting your head down and focusing on building your product is tempting. But if you don’t have any online presence or reputation, no one will ever know about it. This is where SEO comes in. Research keywords Keyword research is an important part of any SEO campaign. It’s what you…

Read More

How To Create A Strong Social Media Strategy

Social Media Strategy

A strong social media strategy helps you achieve your business goals. It’s not about how many followers you have or how many likes your posts get, but rather what those numbers mean for the success of your business. A strong social media strategy is also important because it allows you to: Understand who your audience…

Read More

Web Design And Development For Entrepreneurs And Small Businesses

Web Design And Development professional Developer programmer cooperation meeting and brainstorming

In this article, we’ll be looking at web design and development for entrepreneurs and small businesses. We’ll cover what it is, why it’s important for your business, and how it can help you grow your brand. What Is Web Design And Development? Web design (also called “UI” for user interface) refers to the look and…

Read More

Internet Marketing Strategies For Successful Internet Marketing

Internet Marketing Strategies Businessman hand arranging wood block with icon business strategy and Action plan

An Internet Marketing Strategies plan is integral to any business’s marketing strategy. It’s a way to reach customers and prospects, build brand awareness, and encourage them to buy from you. The benefits of Internet Marketing Strategies include: Increased visibility on search engines like Google and Bing Lower costs than traditional advertising methods such as radio…

Read More

3 Effective Paid Advertising Tactics

Traffic to your website

Paid advertising is a great way to get your brand in front of new customers. It’s also a great way to increase engagement with existing customers, build brand awareness and improve search engine rankings. Paid advertising can be divided into two main categories: direct response and brand awareness. Direct response ads drive people directly from…

Read More

How to do Online Marketing in Ottawa

DIGITAL MARKETING

Online marketing is using the internet to promote and sell your products, services, or ideas. It’s a great way to reach potential customers and build your brand simultaneously. Online marketing has become essential to any business strategy because it allows you to connect with customers globally without having a physical presence in every country where…

Read More

4 Trending Issues in SEO

Businessman using internet analytics in the office on the touch screen of his laptop (reduced tone)

Take it from experts like those of Forbes that a business not “taking advantage of using SEO strategies on its website, blogs and social media pages, [is] missing the boat in terms of ranking…in internet searches.” Yet, it goes beyond that because SEO (search engine optimization) is never a static issue but constantly evolving and…

Read More