Posts Tagged ‘content marketing’
Content Planning and Content Strategy…Are They the Same?
Do you find yourself using the phrases content strategy and content planning interchangeably? If so, you need to adjust your perception of those terms. They are not the same, and one expert has even suggested that we might soon drop the term “content” from content marketing altogether, since it is positioned to become the main…
Read MoreDigital Marketing Simplified
Is it just marketing via electronic devices (phones, computers, etc.), or is it online and offline? What is the point of it? What does it require? One expert said it is “promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing, and email marketing.” However, they also…
Read MoreProven Search Engine Optimization Strategies for 2018
SEO, or search engine optimization is a familiar phrase to anyone with a business. As the key component to your success, it has to be done with attention to many factors. Unfortunately, just as digital marketing strategies change from year to year (and in some cases even more often) to adjust to the changes in…
Read More3 Content Planning Tips to Make Life a Lot Easier
You probably already know that SEO and content marketing aren’t one-time efforts. To get more traffic and more conversions, you need to continuously improve your search engine optimization, and that means you need relevant, interesting content that will put you on the radar for both Google and your customers. That’s where good content planning can…
Read MoreWhat If Santa Used Email Marketing…
What would you expect if Santa used email marketing? The new world of email has reached children at such a young age that they can now email him instead of sending the traditional hand written letter! So obviously Santa has email up in the North Pole or how else would he be getting those letters…
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