The 12 Internet Marketing Days of Christmas

The 12 internet marketing days of Christmas has provided our social media followers with 12 great tips about social media and SEO best practices. These tips would hopefully help you become more successful in your day to day lives at work and outside of work. We understand that they may become confusing at times so…

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What If Santa Used Email Marketing…

What would you expect if Santa used email marketing? The new world of email has reached children at such a young age that they can now email him instead of sending the traditional hand written letter! So obviously Santa has email up in the North Pole or how else would he be getting those letters…

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Questions You May Have About Measuring Social Media ROI

There is a lot of conflicting advice available regarding the need for measuring social media. What is ROI and how is it calculated? ROI (Return on Investment).  The bottom line is that every business has different goals that it hopes to achieve through the use of social media. These different goals often result in different…

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5 Tips to Ensure That Your Marketing is Mobile-Friendly

Establishing an online marketing plan for your business is no longer enough.  With so many potential customers using mobile devices, you now need to ensure that your marketing materials can all be viewed on a variety of mobile devices as well. Consider a few of the frustrations experienced by your customers when they try to…

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Secrets to Creating Better Content for Your Website

The Internet today is a sea of content. In order to navigate this sea, users have become adept at filtering out any unwanted content and focusing strictly on what they are looking for at that moment. This glut of content has caused most of us to develop short attention spans. If content is not extremely…

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Strategies for Managing Your Online Reputation

Chances are that you work hard to develop and improve your business’ reputation. You are putting constant effort into ensuring that your customers and clients have the best possible experience when dealing with your business. So why would you ignore your business’ online reputation? So many people today are doing business online and researching products…

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What Financial Service Companies Must Do To Succeed Online

So you own a financial service company and everything seems to be going ok. Then one day you notice that the phone has stopped ringing as often, traffic to your website is down and new business is drying up. You’re not a complete fool so you open up your analytics account and prepare to review…

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