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Digital Marketing Blog

Digital Marketing Blog

What is PPC marketing, and what are its benefits?

What is PPC marketing, and what are its benefits? PPC stands for pay-per-click which is a form of advertising that directs traffic to a website. PPC is particularly effective because it allows businesses to skip over the organic search engine optimization (SEO) results to the top of the search engine results pages (SERPs), giving them…

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Where Can I Find the Best Web Development Services?

Where Can I Find the Best Web Development Services? In the current marketplace, you need something more than just a digital presence to capitalize on new opportunities so you can draw customers in. As far as marketing is concerned, your website is the most important component of your business, and if you don’t have a…

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Arrow icons in contrast on wooden cubes moving towards opposite directions

How Does Duplicate Content Affect SEO?

How does duplicate content affect SEO? Duplicate content can hurt your SEO efforts in a number of ways. In this blog post, we will discuss the different ways that duplicate content can affect your website and what you can do to avoid it. What Is Duplicate Content? Duplicate content refers to multiple pieces of online…

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Website traffic keyboard button with rocket

How to increase website traffic efficiently?

How to increase website traffic  efficiently? Screen time is increasing, online sales are booming and search engines are processing more queries than ever. If you run a business, now is the time to capitalize on the power and reach of digital marketing. In this informative article, we’ll discuss how to get fast traffic to your…

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backlinks

What are backlinks and why are backlinks important in SEO?

What are backlinks and why are backlinks important in SEO? Did you know that quality links from other websites can boost your SEO score? They’re called backlinks, and they can be a valuable tool in your digital marketing strategy.  What are backlinks? Backlinks are also called inbound or incoming links and are links from other…

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How to optimize your content for search engines

How to optimize your content for search engines

How to Optimize your Content for Search Engines Your company invests a lot into your content marketing efforts. And to get the most return on investment of your time and money, you’ll want to optimize your content. But what does that really mean? Is there anything you can do to stand out and get your…

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How to rank locally for your keywords

How to rank locally for your keywords

How to Rank Locally for Your Keywords Whether you’re a large business or a small one, attracting local business is important. And one of the most essential tactics in your efforts to connect with local customers is search engine results for specific locations. The way to do this is to create an optimized SEO strategy…

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what is keyword stuffing

What is keyword stuffing? How does it affect SEO?

What is keyword stuffing? How does it affect SEO? Keywords are vital to your SEO strategy. But it is less about quantity and more about quality. While digital marketers used to try and get as many keywords as possible into the copy on a page, it’s not something that works anymore. And it could actually…

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Digital Marketing for Real Estate Companies

Digital Marketing for Real Estate Companies Real estate is a hot industry in Canada. Not only are housing prices increasing at a phenomenal rate, but there are also over 250,000 people across the country that work in real estate. And 10 percent of Canada’s GDP comes from real estate activity. It really is a powerhouse…

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